She might be the world number one tennis player in the women&#8217;s singles category.
But when it comes to being a brand ambassador, Serena Williams is just as dedicated to the cause.
The tennis champ took some time out from her hectic training schedule to host a fun-filled lingerie event for Berlei at Myer in Melbourne on Thursday and had heads turning in an edgy ensemble.
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The host with the most: Serena Williams turned heads when she appeared at a Berlei event at Myer in Melbourne on Thursday
Who is the face of the brand and currently fronts a Berlei television commercial, opted for a patterned sports bra with a purple trim, which she teamed with a high-waisted black skater skirt that featured a chic leather panel.
While there’s no denying the sports bra was a daring yet stylish choice, the Florida resident added a billowing cropped blazer for a hint of modest. The lines of her outfit meant her incredible washboard abs were on full display.
While there’s no denying the sports bra was a daring yet stylish choice, the Florida resident added a billowing cropped blazer for a hint of modest. The lines of her outfit meant her incredible washboard abs were on full display.
Adding height to her 175cm frame, the talented athlete worked a pair of netted peep-toe stilettos, which perfectly complimented her toned legs.
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Finishing touches: The tennis pro accessorised her look with a delicate pendant and a silver belly button ring
She finished off her look with poker-straight locks, fresh and glowing make-up, a silver belly button ring, white nail polish and a dainty necklace.
While many celebrities are happy to endorse a product, Serena took it one step further by recruiting a group of models to put the sports bras to the test &#8211; performing a series of onstage exercises, which proved just how supportive the bra is.
Speaking earlier this week about her involvement with Berlei Williams said: &#8216;My mum first discovered Berlei while on a trip to Australia almost 10 years ago and I have been wearing their bras ever since – for every tennis match without fail.
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Putting it to the test: The Berlei brand ambassador recruited a group of women to exercise in the sports bra
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Edgy: Serena added a billowing blazer and netted stilettos to finish off her outfit
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Flexible friends! Proving just how supportive the bra is, a woman leaped over her pal
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A-list backing: &#8216;My mum first discovered Berlei while on a trip to Australia almost 10 years ago and I have been wearing their bras ever since – for every tennis match without fail&#8217;
&#8216;So when the brand approached me to work with them on their latest campaign for 2015, I jumped at the chance.
&#8216;I had such a great time shooting my very first TV commercial for the brand, it&#8217;s such an exciting campaign that I&#8217;m very proud to be part of,&#8217; she said.
The 2015 Australian Open kicks off in Melbourne on January 19 and runs until February 1.
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In the spotlight: &#8216;I had such a great time shooting my very first TV commercial for the brand, it&#8217;s such an exciting campaign that I&#8217;m very proud to be part of&#8217;
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Tennis champ Serena Williams displays washboard stomach in bright Berlei bra and leather skater skirt